marketing 101

Hello from Jolly old Londontowne.

First of all, a shout out goes to Shaun for making his first ever blog post ever.

Second of all, I was chatting with a colleague in Israel and telling her that my job this weekend is to write a marketing plan. She responded with "I thought this was art?"

My question to that questions was, "If a tree falls in the woods or a play goes onstage and no one is there to hear it. . . what is the point?"

Since I have a full time job, I don't have a chance to walk around with a sandwich board like the town crier saying "hear ye hear ye, Master G has a new play! Come see his play mates!"

Also, try convincing New Yorkers to spend a piece of their already overbooked lives watching your show. You have to have a plan to get their attention, don't you?

I was going to make this a post about art and commerce but that's fodder for another discussion.

Cheers,
Kris